Evolution Pepsi Bottle History
Since soda bottles aren t made of glass anymore these old pepsi bottles are valuable as a collector s item.
Evolution pepsi bottle history. Coca cola announced they would be discontinuing the original coke and replacing it with new coke in april 1985. In 1931 the company s trademark and assets were picked up by charles g. The bottle s the thing. He established a new pepsi cola company had a chemist formulate a better drink set up new bottling operations and began merchandising a hugely successful 12 ounce bottle for five cents.
He named it as brad s drink. Originally pepsi was called brad s drink until it was renamed pepsi cola in august 1898. Pepsi s advertising jingle nickel nickel became so popular that it was recorded in 55 languages for the nation wide usage in addition in 1940 this jingle was declared immortal by life magazine. In 1940 the pepsi company introduced their first standardized bottle which had pepsi cola blown into the neck with a paper label on the neck and body.
Like many pharmacists at the time he operated a soda fountain in his drugstore where he served drinks that he created himself. The original formula for what would become pepsi cola was invented in 1893 by pharmacist caleb bradham of new bern n c. I d always loved leafing through old magazines and usually paid more attention to the advertising in them than the articles. Bottle era 1934 1960 in 1934 pepsi began to offer 12 ounce bottles for five cents and they were typically decorated with paper labels.
The branding evolution of soda pop a pepsi cola serving tray circa 1940s my fascination with brand design started with the soda pop realm. He experimented with different types of concoctions of soft drinks. Jan 1 1948 first pepsi can. By 2009 it has sold around 108 billion dollars worldwide.
The company began by offering the drink in glass bottles manufactured by local glass makers and it was only in 1940 that the first standardized pepsi cola bottle entered the market. History of pepsi a chronology of evolution of pepsi. Started by a young pharmacist caleb dradham from new bern north carolina usa at his drug store soda fountain. First introduced as brad s drink in 1893 by caleb bradham later named it as pepsi cola due to its two key elements pepsin and kola nuts.
In 1941 the pepsi bottle crown changed its colors to red white and blue to support america s war effort and the logo lost some of its curlicues. New coke seen by many as an over correction to pepsi s rise in popularity is one of the most famous corporate disasters in history. The history of pepsi bottles.